Ahead of South Africa’s Men’s Health month in June, this is apt timing for raising the profile of male cancers – prostate, bowel and testicular. And Cape Town, the adventure tourism epicentre of South Africa, is the chosen destination in which Mr Testicles and Rhian will be filming their upcoming awareness campaign!
Also in June, Male Cancer Awareness Campaign (MCAC) is launching their new testicular cancer website – and they have committed to a series of 12 monthly challenges – to drive men and their partners to this educational website!
The charity’s CEO and founder, Patrick Cox, will also be in Cape Town to share the message that testicular cancer is one of the most curable cancers in the world, and that early detection is key!
With a tongue-in-cheek tagline of ‘I’m up to the challenge, are you?’, Rhian will show that she has the balls to undertake a variety of extreme adventure challenges, each of which will be filmed and edited into catchy video clips to grab men’s attention and challenge them to check themselves for testicular cancer.
Ignorance is made worse by the prevailing ‘culture of embarrassment’ that discourages men from discussing and resolving problems related to intimate parts of their body. This campaign aims to challenge that!
Says Rhian, “I got involved with the charity because I know a few people that have suffered from male cancers in the past and if I can help in anyway to raise awareness so that men can detect early signs, then I am prepared to do anything I can to make a difference!”
So why South Africa? “Simple,” said Patrick, “We were offered huge support from extreme outdoor activity companies and the offers were too good to say no! Big thanks to Para Taxi, Shark Diving Unlimited, Ceres Adventures and Grand Daddy Hotel!”
As for where a giant pair of testicles will be sleeping in the Mother City, well The Grand Daddy of course! (Accommodation kindly sponsored by The Grand Daddy Hotel!)
“We are as excited about coming to Cape Town as a giant testicles can be! We hope everyone will get behind us to support the campaign and help spread awareness about early detection of testicular cancer!” – Mr Testicles
“I have to admit I am nervous for a few of the challenges! I will be putting myself in some strange positions to help raise awareness for testicular cancer. I am also looking forward to meeting everyone who has helped make this happen, and hope that the good people of Cape Town will get behind me! ” – Rhian Sugden.
Mr Testicles and Rhian Sugden, the MCAC blonde ambassador, will be in and around Cape Town on a ball string from 4 May:
- Wed 4 May: Long Street – come join Rhian and Mr Testicles for a welcome to Cape Town drink!
- Thu 5 May: Tandem paragliding with Para Taxi – www.para-taxi.com
- Fri 6 May: Shark diving with Shark Diving Unlimited – www.sharkdivingunlimited.com
- Sat 7 May: Parachuting (to be confirmed)
- Sun 8 May: Ziplining with Ceres Zip Slide Tour – www.ceresadventures.co.za
- Mon 9 May: Power boating (to be confirmed)
- Tue 10 May: Winelands tour (to be confirmed)
You can also follow Rhian and Mr Testicles on Twitter – @rhianmarie @mrtesticles