New data released by hoppa, leading ground transportation specialist, reveals Instagram’s most popular worldwide destinations for 2019.
Hoppa, the leading specialist in smooth rides, today released its report of Instagram’s most popular worldwide destinations for 2019 based on the number of posts published in the app for various destinations.
Cape Town ranked 44th globally, the only South African city to make the list for 2019. Unsurprisingly, most of the photographs shared in this beautiful tourist hotspot are of the scenery, including Table Mountain, the ocean, wine estates, and much more.
Here is the full category breakdown for Cape Town:
Category – Percentage
- Selfie – 10%
- Scenery – 30%
- Couple – 3%
- Couples – 11%
- Shopping – 2%
- Group – 15%
- Wildlife – 4%
- Alcohol – 2%
- Sexually suggestive – 5%
- Marketing – 15%
London topped the list as the most popular destination in the world, stealing the top spot from New York which topped the list when this investigation was last conducted in 2016. For 2019, Paris takes the second position and New York comes in third.
The full list of the top ten according to Instagram popularity for 2019 include:
City – Country
- London – United Kingdom
- Paris – France
- New York City – USA
- Dubai – UAE
- Istanbul – Turkey
- Jakarta – Indonesia
- Los Angeles – USA
- Barcelona – Spain
- Moscow – Russia
- Tokyo – Japan
London and Paris weren’t the only destinations to move up on the list. Instanbul has moved from 6th to 5th place, and Barcelona has moved from 9th place to 8th place in 2019. The Turkish tourism industry has been recovering over the last couple of years as security in the country has been strengthened, while Barcelona’s tourism has been bolstered by increased flights to the destinations.
New entrants into the top ten include Los Angeles in the USA, Jakarta in Indonesia, and Tokyo in Japan. Jakarta has been named one of the fastest growing cities in the world by the World Travel and Tourism Council (WTTC), while Japan has also enjoyed rapidly growing tourism over recent years due to relaxed visa requirements and increased flights to Japan by low-cost carriers.
