Listeners are taking charge by introducing their friends to “Make the Switch to Smile 90.4FM” and win R10 000. All you have to do is Whatsapp “Switch” and your friends name and number to 082 9 904 904.
Radio stations traditionally talk to their listeners. Smile 90.4FM however have done things differently. They reached out to their listeners to ask:
– How have your lives changed?
– What are your expectations?
– How can Smile 90.4FM be better for you?
Listeners wanted more of their favorite music, songs to sing along to, an entertaining breakfast show, News that impacts their lives and more chances to win more prizes.
Not only did Smile 90.4FM listen … they acted by making 5 fundamental improvements namely:
– 50 Minutes of non-stop music every hour (weekdays 9am – 3pm)
– Guaranteeing 20% more fun and entertainment in Smile Breakfast with Bobby and Lindy
– More of the songs listeners love and sing along to
– All the news you need to know now, every hour and on all social media
– Winning made easier, more prizes and more winners.
“A great radio station is one that listens to its audience and Smile 90.4FM has done just that. We have remained innovative and implemented these changes to make an even better station for Cape Town” said Programme Manager, Naveen Singh.
“In this ever changing environment we live in, the only constant is change. The need to be innovative and creative and constantly exceed our listener’s expectations is paramount “said Smile 90.4FM Managing Director, Lois O’Brien.
Smile 90.4FM made better by you…
CLICK HERE to submit your press release to MyPR.co.za.



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