Cape Town, South Africa – In a strategic move that marks a significant milestone in the digital marketing landscape, Ruby Digital, South Africa’s premier digital marketing agency, has announced its acquisition of web development house, WeDev.Africa. This acquisition reaffirms the Ruby Digital Group’s commitment to digital innovation and its AI transformation.
Founded in 2011 by Justin Lester, Ruby Digital has carved a niche for itself in the competitive digital marketing realm, particularly in SEO, Paid Media, and Content Marketing. The agency’s relentless pursuit of excellence has earned it the top spot as the No. 1 Ranked SEO Agency in South Africa, as well as international recognition at the GDEA (Global Digital Excellence Awards) and from TechBehemoths and AdWorld Masters, fostering trust with Fortune 500 brands.
WeDev.Africa, established in 2014, has made significant strides in the advancement of web development solutions, in particular developing high-performing websites and robust maintenance packages that enable business growth. Known for its commitment to delivering best-in-class technical expertise, WeDev.Africa has become a trusted partner for businesses seeking to enhance their online presence.
Justin Lester, Founder and CEO of Ruby Digital, expressed his enthusiasm about the acquisition:
“Bringing WeDev.Africa into the Ruby Digital Group is a significant step forward in ensuring our continued delivery of world-class marketing services, in this fast-changing landscape. As RubyWeb, a RubyDigital.co.za company, we’re not only extending our solutions offering, but we’re also enhancing how we support the growth and success to guide our clients online to guide you through the entire digital system. This acquisition proves our dedication to both excellence and delivering results that go above and beyond.”
Martin, the driving force behind WeDev.Africa, now RubyWeb, shares his optimism about the future:
“The transition from WeDev.Africa to RubyWeb under the Ruby Digital Group umbrella opens up exciting new possibilities for our clients. With a strong cultural alignment and combining our expertise, you can expect the same premium service and value, but with the Ruby expertise.”
This acquisition not only signifies the merging of two digital value-driven entities, but also underscores a shared commitment to innovation, quality, and client satisfaction. Clients of both Ruby Digital and WeDev.Africa can look forward to benefiting from a broader spectrum of services, deeper expertise, and a holistic approach to digital marketing and web development solutions.
Join us as we embark on this exciting journey to reshape the digital marketing landscape and bring even better and assured value to our clients. Together, we will continue to innovate, inspire, and lead the way in the digital era!
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Author: Elzaan van Eeden from Ruby Digital on behalf of Ruby Digital & RubyWeb.
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